Julie has a proven track record of launching successful new products and managing category leading brands, including Claritin, Dr. Scholl’s, Tinactin, Lotrimin and Triscuit. She has over 23 years of cross-functional business experience, including twelve years of experience in brand marketing. She has developed strategic plans to generate profitable business results. With five years of Wall Street experience in equity research, she has developed comprehensive financial forecasting models and brand equity analyses for leading consumer packaged goods companies. Julie is currently managing a business for an international client, including transitioning the business to a national salesforce in the U.S., developing a new product line and creating an online growth strategy for the business to succeed on Amazon.
Julie received her MBA in Marketing and Management from NYU Stern School of Business. She earned a Bachelor’s degree from Georgetown University.