We Focus On Nurturing And Growing Your Consumer Healthcare Business
Since inception, our firm has worked with clients to successfully acquire brands, in-license innovative technologies, fully manage new product development programs, create and implement efficient and effective marketing plans, launch new products, identify geographic expansion opportunities, create and implement Rx to OTC switch strategies and deliver meaningful results. Our extensive experience and approach allow us to quickly assess a situation and immediately add value in the following areas:

- Commercial Assessment
- Rx to OTC Switches
- Technology Search and Strategy
- Innovative Initiatives
- White Space Evaluation
- Open Innovation
- Long-Term Brand/Portfolio Evaluation
- New Product Development
- Project Management from Ideation to Launch

- Market Assessment
- Market Research
- Packaging Initiatives
- New Product Development
- New Claims
- Launch Planning
- Consumer Promotion
- Product Management
- Media Planning
- Cross Promotions/Social Media/
Other Marketing Tactics - Focus Groups
- Concept Development

- Acquisitions/Divestitures
- In-licensing/Out-licensing
- New Channel Marketing
- Joint Ventures
- Contract Negotiation
- Contract Manufacturing
- Supply Agreements
- Co-Promotions